Last month, we went over what keywords are and how they affect your website’s Search Engine Optimization. We saw that when you want your website to appear in search results, you need a cohesive keyword strategy that informs your website’s content. Once you have figured out an initial keyword list, it’s time to start using … Continue reading Search Engine Optimization Basics: How to Use Title Tags & Meta Descriptions
Small business marketing is about investing in only the top performing marketing strategies. When both time and money are limited, you want to maximize ROI without having your efforts take up too much time.
http://growth.designflairstudio.com/creating-a-killer-website-for-more-sale We’re in the age of big data, and that means we have a lot to learn about how we create, communicate, and grow businesses. Graphic design and big data intersect in two major ways: First, graphic design for small business marketing is constantly being informed by new data about customer behavior and digital word … Continue reading How Big Data Influences Business Graphic Design & Marketing
Your automotive shop thrives because of your great customer service and hard work. While your on-site practices are the best thing for repeat business, attracting new automotive customers means having a stellar automotive web design.
If you’re new to online marketing and you’re trying to learn more about how to drive website traffic, you will hear the terms SEO and Keywords often. So, let’s take a minute to unpack what these terms really mean and how you can start using them to inform your website content. Since the online marketing … Continue reading What are SEO Keywords & How do they Influence Web Traffic?
Graphic design is integral to small business marketing. Potential customers and clients respond to visual content and brand experience more and more every year. The style of your graphic design directly tells potential customers about the unique value you offer. Your business’ graphic design quality is a make or break point for how potential customers … Continue reading How Graphic Design Builds Your Small Business’ Reputation
Small business marketing in the digital world means reaching potential customers where they already go: online. A blog is a great starting point for reaching those customers, driving organic search traffic, growing a website, and for fueling your social media by sharing the posts you write about your small business.
Whether you are looking for a new website or to update your existing website, the goal of small business website design is to attract more customers and drive sales. It’s an exciting process, and good website design takes into account everything from how your website looks to customers, to how it functions and moves visitors toward … Continue reading 5 Small Business Website Design Tips to Drive Sales
Customer surveys might not be the first thing you think of for automotive marketing, but an auto shop can really benefit from learning a little more about its customers. Survey responses can help you attract new customers, pinpoint how to improve your services, and learn how to make changes to your marketing strategy to highlight … Continue reading 6 Tips for Creating an Effective Automotive Marketing Survey
A Call to Action (CTA) is an image, text, or button that you position throughout your blog, newsletter, or other piece of content on your website. Their goal is to attract clicks by showing your viewers an irresistible offer or idea. The best Calls to Action are short and sweet, like a tagline, but they … Continue reading What Makes an Effective Call to Action: Converting Viewers Into Customers