You may have noticed that many of my blogs have been directed towards marketing topics, although in the end what I create are designs: websites, logos, brochures, business cards, etc. Marketing is the Foundation of EFFECTIVE Design This is because marketing is the foundation of any good design. To create an effective design, I need … Continue reading What Does Marketing Have To Do With Graphic Design And Website Design?
One of the first questions I ask my client is who are you targeting (Who is your ideal client?) and what are you offering them (what is your ideal project?)? I’ll share my own answer of my ideal client and project. The Sweet Spot: Media, Message & Market As a graphic designer, I’ve always looked … Continue reading What is Designflair’s Ideal Project & Client?
Designflair is a boutique design studio serving our clients to create customized solutions for their needs. We don’t have cookie cutter projects, or website templates that we use. Instead, each project is approached with a goal to problem solve, target your ideal customer and convey your business message effectively. When it comes to website design, … Continue reading What Makes Designflair different from other graphic & web design companies?
One thing that we always prominently focus on is that we are all business owners; as a client of ours, you are running a business, employing others and supporting your family. As the business owner of Designflair, I understand where you are coming from and how it can be so overwhelming to run a business … Continue reading What Is It Like to Work with Designflair? (Graphic Design, Web Design & Marketing Projects)
http://growth.designflairstudio.com/creating-a-killer-website-for-more-sale We’re in the age of big data, and that means we have a lot to learn about how we create, communicate, and grow businesses. Graphic design and big data intersect in two major ways: First, graphic design for small business marketing is constantly being informed by new data about customer behavior and digital word … Continue reading How Big Data Influences Business Graphic Design & Marketing
Graphic design is integral to small business marketing. Potential customers and clients respond to visual content and brand experience more and more every year. The style of your graphic design directly tells potential customers about the unique value you offer. Your business’ graphic design quality is a make or break point for how potential customers … Continue reading How Graphic Design Builds Your Small Business’ Reputation
Does your business growth depend on getting calls from new customers, yet your phone has been silent lately? It can be discouraging to not receive those calls from your website that you’ve been waiting for, so we’re here to help you solve that problem. Maybe you are getting calls, but they’re not the calls you … Continue reading 2 Ways to Get Customer Calls from Your Site
Marketing your business in a highly digital and networked era is based on creating engaging and informative content for your clients and target market. In the past we’ve discussed how to create search engine optimized content and how to produce content for social media. Today we’re going to take things beyond the text and discuss … Continue reading How Infographics Grow Your Business
Helvetica… you’ve probably heard of it. Helvetica is an extremely popular and common, sans-serif typeface that arose in the late 1950’s as a move away from the ornate, and “grotesque” style of typefaces that were typically used in Germany. Helvetica was one of the typefaces that emerged out of the International Style, which is also … Continue reading The International Style & Modern Graphic Design
We don’t have cubicles at Designflair studio and there is a reason for that. We work together on our projects, which allows us to be creative and successfully accomplish what we set out to do. Working collaboratively is how we thrive. Our Collaborative Design Process To give you an idea of how we typically accomplish … Continue reading Why We Work Together: Collaborative Work for Successful Design