There are two ways to improve your marketing on your website and both are extremely important for growing your business through increased clients and sales. 1) Review how you use your website to attract clients (to get leads) 2) Review how you actually market your website (to get traffic) You may be wondering why I … Continue reading 3 Steps To Better Website Marketing
As a savvy and successful business owner, you know that marketing is essential to growing your business. In fact, it is the single most important thing you can do. Understanding who your ideal client is and how you help them is vital so that you can ensure you meet the needs of your current customers … Continue reading Don’t Waste Your Money On Marketing – Create Magnetic Marketing
A Call to Action (CTA) is an image, text, or button that you position throughout your blog, newsletter, or other piece of content on your website. Their goal is to attract clicks by showing your viewers an irresistible offer or idea. The best Calls to Action are short and sweet, like a tagline, but they … Continue reading What Makes an Effective Call to Action: Converting Viewers Into Customers
As we’ve explained previously, blogging is an important element to both search engine optimization and Inbound Marketing. However, most businesses now understand the value of creating content and we are reaching a point of content overload. If EVERYONE is writing blogs, what do you need to do to stand out from the competition?