This postcard campaign represents our integration of branding and marketing strategies to create an effective piece.
Karen Crowson, a Livermore Realtor, approached us to engage her target clients and reach new ones with memorable marketing. We designed monthly postcards with creative and useful information that people would want to keep on their fridge, the heart of the kitchen.
We developed content for the postcards, focusing on seasonal events and activities that would appeal to local residents. The postcards have a unified design that establish her brand identity.