Inbound and outbound marketing are terms that are pretty frequently tossed around. Are they important and do we need to know the difference? What do we need to focus on in the marketing world today? Understanding what inbound marketing and outbound marketing are will help you understand marketing in general and help you navigate through … Read more
How much time do you spend marketing your business? Chances are it’s not enough. Buffer reports that they spend at least 12 hours per week on social media marketing and that up to 40 hours may be appropriate. The amount of time you spend depends on the size of your business, yet the more marketing … Read more
There are many ways in which Facebook can benefit your business. Once you have a Facebook page for your business established, you can use it as a strategic marketing tool to increase your interaction with your customers. The best part about using Facebook is that it is an easy and effective way to get your … Read more
Some are hesitant to create a Facebook account for their business or company for various reasons. However, utilizing Facebook can really grow your business. You don’t need to use every social media platform, yet Facebook is one that is essential. Using it to it’s full potential will create new relationships for your company and help … Read more
Ready to expand your business and gain clients? At Designflair, we are big advocates of the direct response marketing strategy. Read our previous blog for an overview of the direct response strategy. It’s an effective way to make your business known, engage people and get clients. The direct response strategy refers to any marketing technique … Read more
At first it was phone calls, then a voice mail… now it’s our email that is overwhelming us. We receive so many email updates on a daily basis that some people are just trying to manage projects on a daily basis – our inboxes have become valuable real estate. We get emails from our neighbors, … Read more
The social media world can be overwhelming and seemingly impossible to keep up with. And yet, it’s a necessary element to growing any business. Which platform should your company use? How often should you update and when? At Designflair, we value social media as it allows our business to thrive and we’ve seen it benefit … Read more
Marketing, branding and design are truly inseparable. They are like the Three Musketeers, all supporting one another. As you desire to get a message out about your company or business (marketing) the cohesive design of your company is absolutely crucial. Branding is that unified front of your business, and design is what drives and delivers … Read more
Lately we’ve been discussing the importance of branding and unity. Branding is how others perceive your business, the associations they make with you, especially your clients. Clients are vital to your business and your relationship with them should be treated as gold. Follow up after a project is completed and client relationship building are both part of … Read more
Need some tips and tricks on how to create a memorable website to your customers? Take a closer look at your “About Us” page first. Although just a page on your website, it is actually a reflection of how your company views and presents itself, and therefore, part of branding. Use it as a tool … Read more
