As a business owner, you know you need a website. But what does a website mean to you? Although it is a vital tool for marketing your business, there are many ways that it can be implemented and that is why it is so important to know what you want your website to do, and … Read more
My favorite part about working with clients is when I get to hear about the results they are seeing in their business. Last winter (2019/2020) Century Forest Management, a logging and timberland management company based in Alpine, Oregon, hired me to fine tune their logo, design and build their website, and source promotional materials for … Read more
This morning I was looking through my SEO reports and discovered that I am actually #1 for several highly sought after keywords. This is what I consider “winning at SEO”. But what does it mean for your business? Better SEO rankings means increased traffic to your website (depending on the amount of searches that keyword … Read more
What if you could double or triple the leads that come to you through your website both through phone calls and emails? What would it mean for your business?
I help clients in Eugene with SEO services to get more clients!
There are two ways to improve your marketing on your website and both are extremely important for growing your business through increased clients and sales. 1) Review how you use your website to attract clients (to get leads) 2) Review how you actually market your website (to get traffic) You may be wondering why I … Read more
Last month, we went over what keywords are and how they affect your website’s Search Engine Optimization. We saw that when you want your website to appear in search results, you need a cohesive keyword strategy that informs your website’s content. Once you have figured out an initial keyword list, it’s time to start using those keywords effectively on your website.
If you’re new to online marketing and you’re trying to learn more about how to drive website traffic, you will hear the terms SEO and Keywords often. So, let’s take a minute to unpack what these terms really mean and how you can start using them to inform your website content. Since the online marketing learning curve is fairly steep, this is a great place to start if you want a firm grasp of the basics!
As we have been working with local automotive businesses in the TriValley, and taking a look at the market, we’re noticing that many small business owners are missing out on a competitive edge by not having up-to-date web marketing.
As we’ve explained previously, blogging is an important element to both search engine optimization and Inbound Marketing. However, most businesses now understand the value of creating content and we are reaching a point of content overload. If EVERYONE is writing blogs, what do you need to do to stand out from the competition?
Having a website helps your business get found online, but not creating an engaging website can really hurt your business. It would be the same as going to a computer store except there are no employees around to help you find, or educate you on, their products.
