Branding vs Marketing Copywriting vs SEO Copywriting

Web Design-Branding vs Marketing vs SEO copywriting

There are three main elements that come in to play when designing a website: 1) branding, to create the look and feel of your visitor’s web experience, 2) marketing content, to speak directly to your customer and help them understand that you can help them reach their goal/solve their challenges and 3) SEO content, so … Read more

SEO & Websites – How Important Is Your Website vs. Your SEO Activities

SEO & Websites - Google analytics

I’ve had quite a few client questions come up lately around SEO (Search Engine Optimization), and their website. Should I work on my SEO first? Or should I redesign my website? My website was recently rebuilt but is no longer showing up, why is that? We’ve just launched our new website, now what? All of … Read more

Hiring a Website Designer & SEO Expert vs Doing It Yourself (& Where to Save Money)

Alyssa Williamson, Designflair Marketing Consultation

The challenge for many business owners is determining where you will receive the maximum ROI for the dollars that you spend. The question is, when should you be hiring a website designer (or marketing expert or SEO expert), and when should you try doing it yourself? The question comes down to…what’s your time worth? Where … Read more

What You Need for Effective Website Design

Autzen stadium, local Eugene website designer

As a business owner, you know you need a website. But what does a website mean to you? Although it is a vital tool for marketing your business, there are many ways that it can be implemented and that is why it is so important to know what you want your website to do, and … Read more

Website Development & SEO Increases Business by 30%

Clutch Designflair Review

My favorite part about working with clients is when I get to hear about the results they are seeing in their business. Last winter (2019/2020) Century Forest Management, a logging and timberland management company based in Alpine, Oregon, hired me to fine tune their logo, design and build their website, and source promotional materials for … Read more

San Francisco Bay Area Website Redesigns

San Francisco Website Design - Phoenix 2.0 IT Company

It’s been a busy year of redesigns for my website clients. Whether it was to rebrand because business is booming and they were ready to invest in the next level, or because they needed a more robust site to offer solutions because their physical doors were closed to COVID, or because they were ready to … Read more

Marketing and Your Website – The 1 Tip For Business Success

Most business owners would agree that having a website is a vital part of marketing (and even additional sales in) their business. Whether their website is a destination to share their knowledge, build trust with potential clients, or even help with the sales process, it plays a major role in marketing your business. Why Is … Read more

WordPress vs Wix, Which Website Platform Should I Use?

The power of technology is that websites are much more accessible to business owners than they have been in the past. Previously, it required understanding HTML, CSS, JavaScript, PHP, etc. to build even the most basic website, let alone something creative, or more robust. However, with WYSWYG (“what you see is what you get”) platforms … Read more