Does your business still need business cards?

Designflair Business Card Design & Print

Business cards do still have a purpose, but like all marketing, should be targeted to a specific purpose to get the best results. With the move to everything digital, many predicted that print business cards would be a thing of the past. Some have gotten creative in using only digital cards, exchanging info through apps, … Read more

What Does Marketing Have To Do With Graphic Design And Website Design?

You may have noticed that many of my blogs have been directed towards marketing topics, although in the end what I create are designs: websites, logos, brochures, business cards, etc. Marketing is the Foundation of EFFECTIVE Design This is because marketing is the foundation of any good design. To create an effective design, I need … Read more

2 Tools to Create Delighted Customers for Life: Marketing Funnel & Customer Journey Map

Do you have potential clients running up begging to work for you? Do you ‘wow’ your customers and clients? Do you have a process to make sure that every client gets the same, excellent experience while working with you (every time!)? If you’re not certain of any of these answers, you want to create a … Read more

Two Biggest Roadblocks for Businesses To Earn More Money & Thrive

Every business is unique, yet similar in that most businesses suffer from the same types of problems as they work to grow and expand. The biggest breakdown is in the branding & marketing process. These can be can be broken down into 2 main areas: Not enough income Not enough leads   • Not enough … Read more

What is Designflair’s Ideal Project & Client?

One of the first questions I ask my client is who are you targeting (Who is your ideal client?) and what are you offering them (what is your ideal project?)? I’ll share my own answer of my ideal client and project. The Sweet Spot: Media, Message & Market As a graphic designer, I’ve always looked … Read more

What Is It Like to Work with Designflair? (Graphic Design, Web Design & Marketing Projects)

One thing that we always prominently focus on is that we are all business owners; as a client of ours, you are running a business, employing others and supporting your family. As the business owner of Designflair, I understand where you are coming from and how it can be so overwhelming to run a business … Read more

Eugene Logo Design with an Oregon Country Fair Flair – The Development of a New Logo

The Pacific Northwest has it’s own unique style and flavor and long-time Oregonian, Bill, wanted to convey that in his new business Climatize. Climatize is a Eugene business focused on installing and servicing mini-split ductless heating, which is much more efficient than a traditional furnace with ducts. Their focus is on efficient home heating & … Read more

How Graphic Design Builds Your Small Business’ Reputation



Graphic design is integral to small business marketing. Potential customers and clients respond to visual content and brand experience more and more every year. The style of your graphic design directly tells potential customers about the unique value you offer. Your business’ graphic design quality is a make or break point for how potential customers learn to trust or distrust your business. 

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