What You Need for Effective Website Design

As a business owner, you know you need a website. But what does a website mean to you? Although it is a vital tool for marketing your business, there are many ways that it can be implemented and that is why it is so important to know what you want your website to do, and … Read more

What Is More Important, Your Logo or Your Website?

logo & website design eugene

As a new business, the common question is what is more important for your brand, your logo or website? A common new business package (or rebranding package) includes: logo design, website design and business card design (so that you can share your business – digitally or in person). What’s the most important? Your messaging and … Read more

Does your business still need business cards?

Designflair Business Card Design & Print

Business cards do still have a purpose, but like all marketing, should be targeted to a specific purpose to get the best results. With the move to everything digital, many predicted that print business cards would be a thing of the past. Some have gotten creative in using only digital cards, exchanging info through apps, … Read more

What Does Marketing Have To Do With Graphic Design And Website Design?

You may have noticed that many of my blogs have been directed towards marketing topics, although in the end what I create are designs: websites, logos, brochures, business cards, etc. Marketing is the Foundation of EFFECTIVE Design This is because marketing is the foundation of any good design. To create an effective design, I need … Read more

2 Tools to Create Delighted Customers for Life: Marketing Funnel & Customer Journey Map

Do you have potential clients running up begging to work for you? Do you ‘wow’ your customers and clients? Do you have a process to make sure that every client gets the same, excellent experience while working with you (every time!)? If you’re not certain of any of these answers, you want to create a … Read more

Two Biggest Roadblocks for Businesses To Earn More Money & Thrive

Every business is unique, yet similar in that most businesses suffer from the same types of problems as they work to grow and expand. The biggest breakdown is in the branding & marketing process. These can be can be broken down into 2 main areas: Not enough income Not enough leads   • Not enough … Read more

What is Designflair’s Ideal Project & Client?

One of the first questions I ask my client is who are you targeting (Who is your ideal client?) and what are you offering them (what is your ideal project?)? I’ll share my own answer of my ideal client and project. The Sweet Spot: Media, Message & Market As a graphic designer, I’ve always looked … Read more

What Is It Like to Work with Designflair? (Graphic Design, Web Design & Marketing Projects)

One thing that we always prominently focus on is that we are all business owners; as a client of ours, you are running a business, employing others and supporting your family. As the business owner of Designflair, I understand where you are coming from and how it can be so overwhelming to run a business … Read more