Marketing your business comes in many forms, because in the end, marketing is about creating a relationship with your potential clients. Marketing is also being there when your clients need you – that they can find you when they are looking for your services. Everything in marketing boils down to understanding your clients’ needs because … Read more
There are three main elements that come in to play when designing a website: 1) branding, to create the look and feel of your visitor’s web experience, 2) marketing content, to speak directly to your customer and help them understand that you can help them reach their goal/solve their challenges and 3) SEO content, so … Read more
My philosophy is that the whole purpose of marketing and branding is to create conversations and relationships with your potential clients, and current clients. Your brand is the personality that your business or company has, and how the world views it. As a service provider, or solopreneur, your brand may also even be an extension … Read more
Your brand is your business, yet as a fledging or growing business, it can be difficult to decide when it is worth investing in your branding and when you can get by. I work for my client’s best interests, not for my own profit. I genuinely want to help you choose the actions that will … Read more
As a business owner, you know you need a website. But what does a website mean to you? Although it is a vital tool for marketing your business, there are many ways that it can be implemented and that is why it is so important to know what you want your website to do, and … Read more
My favorite part about working with clients is when I get to hear about the results they are seeing in their business. Last winter (2019/2020) Century Forest Management, a logging and timberland management company based in Alpine, Oregon, hired me to fine tune their logo, design and build their website, and source promotional materials for … Read more
As a new business, the common question is what is more important for your brand, your logo or website? A common new business package (or rebranding package) includes: logo design, website design and business card design (so that you can share your business – digitally or in person). What’s the most important? Your messaging and … Read more
The biggest challenge I often see with business owners is finding the balance between building a business, having a successful business, and having time outside of the business to actually live. There are three main stages in business that can affect this balance. The Growth Stage As you’re building up a new business (and in … Read more
This morning I was looking through my SEO reports and discovered that I am actually #1 for several highly sought after keywords. This is what I consider “winning at SEO”. But what does it mean for your business? Better SEO rankings means increased traffic to your website (depending on the amount of searches that keyword … Read more
What if you could double or triple the leads that come to you through your website both through phone calls and emails? What would it mean for your business?
I help clients in Eugene with SEO services to get more clients!
